Store Brand Infant Premium^TM Formula

Inspired by breast milk, and crafted to support your baby's growth and development, Infant Premium^™ Infant Formula provides complete nutrition during baby's important first year. Compare this formula to the nutrition of Enfamil NEUROPRO Infant Formula¹. This easy to digest, immune-supporting formula contains Immune Blend 6^™ with 2’-FL HMO², DHA and ARA, Vitamin C, Vitamin E, Selenium and Zinc. HMOs are immune supporting prebiotics commonly found in breast milk and aid the growth of beneficial bacteria in baby's digestive tract for infant immune support and digestive health. This formula also contains expert recommended DHA for brain support and naturally occurring MFGM components³. Infant Premium formula is Non-GMO⁴, has no artificial colors, flavors, or growth hormones⁵, and is Certified Kosher by the Orthodox Union (OU-D).

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Features and Benefits of Store Brand Infant Premium^™ Formula

Compare Brands

Take a close look at the labels below and see for yourself. Store Brand Infant Premium is nutritionally comparable to Enfamil^® NEUROPRO Infant formula, and both are designed for healthy, routine nutrition in baby’s first year.

Store Brand
Infant Premium^TM

Enfamil^®
NEUROPRO Infant Formula¹

Nutrients

Protein g

2.1

Fat g

5.3

Carbohydrate g

11.1

11.3

Water g

134

133

Linoleic Acid mg

780

Vitamins

Minerals

Breast milk contains all the nutrients, vitamins and minerals your baby needs for those first 12 months. Baby formula is the only safe alternative to breast milk. This is a fact; healthcare professionals and the American Academy of Pediatrics (AAP) agree.

Here's another fact: all infant formulas sold in the United States are required to meet the same FDA standards for safety and quality. This means store brand formula and the name brands are held to the same standards.

Expert Recommended DHA

Experts recommend DHA at a level of 0.32% of total fatty acids in Infant Formula⁶. Store Brand Infant Premium formula is designed to meet this recommended level. This nutrient supports your baby’s growing and developing brain.

Immune Blend 6^™ to Support Baby’s Immune System

Store Brand Infant Premium Formula contains our Immune Blend 6^™ – a blend of 6 different components that collectively support a baby’s immune system. These components are:

2’-FL HMO
DHA & ARA
Vitamin C

Vitamin E
Selenium
Zinc

Clinically Studied, Safe Infant Formula

Clinical evidence has demonstrated that store brand formulas are well-tolerated by babies. One clinical study by University of Virginia researchers found that switching from a national brand formula to a store brand is safe and well tolerated by infants⁷. They're also clinically proven to support growth and development⁸.

Our FDA-inspected facilities have been producing formulas for more than 30 years in strict compliance with current good manufacturing practices (cGMP). They are fully compliant with the Safe Quality Food (SQF) Code, which certifies that our food safety and quality management system complies with this international and domestic food-safety standard.

When you choose a store brand formula, you're choosing to feed your baby a formula that is backed by nutrition science and clinical research. We meet the same FDA standards as the big brands—and save you money on infant feeding.

¹This product is not manufactured or distributed by the owner of the registered trademark Enfamil NeuroPro Infant Formula. Please see product labels for full disclaimers.
²Human Milk Oligosaccharide. Not from human milk.
³Naturally occurring MFGM components from Whey Protein Concentrate. Milk fat globule membrane composed of proteins and fats.
⁴ingredients not genetically engineered
⁵No significant difference has been shown between milk derived from rbST-treated and non-rbST-treated cows.
⁶World Health Organization. Interim Summary of Conclusions and Dietary Recommendations on Total Fat & Fatty Acids.
⁷The Safety of Formula Switching for Infants. Cynthia M. Barber, Ph.D., Amanda Tusing, Lisa Kisamore, Beth Lawton PNP, Margaret Steele-Kosowitz, RN, James Sutphen M.D., Ph.D.
⁸Studied before the addition of lutein and HMOs.

Store Brand Infant PremiumTM Formula

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